Subscribe to our podcasts today!

The Retail Razor Show Newsletter

Retail is transforming faster than ever before. But there's a lot of noise out there today, especially with retail technology!

Our podcasts and this newsletter are here to help you level up your skills and knowledge about the retail industry.

If you’re in retail or retail tech, we’ll help you answer the tough questions:

  • Which trends really matter?

  • How will you leverage AI?

  • Which startups should you engage?

  • Do you need a DTC strategy?

  • How should you evolve your ecommerce and marketplace?

  • How should you evolve your retail media strategy?

  • What are the traits and skills that make a great retail leader?

  • Who are the experts you should trust for guidance?

  • And who are the people truly transforming the industry in these areas?

The Retail Razor Show cuts through the clutter in retail and retail tech so you'll know where to focus your resources and energy in the world of commerce!

Subscribe to this newsletter to level up your retail knowledge. Never miss an update.


So who are we anyway?

I'm your host, Ricardo Belmar, and I've been helping retailers maximize business value from their technology investments for the last two decades.

I've advised retail tech startups on their go-to-market, and am a contributor to numerous industry blogs, publications, and podcasts.

I am an NRF Top Retail Voices for 2025 & a RETHINK Retail Top Retail Expert from 2021 – 2025. Thinkers 360 named me a Top 10 Retail, Top 50 Management, & Top 100 Digital Transformation Thought Leader, plus a Top Digital Voice for 2024. I am on the advisory council to George Mason University’s Center for Retail Transformation, and currently lead partner marketing strategy for retail and consumer goods in the Americas at Microsoft.

And I'm your co-host, Casey GoldenCEO of Luxlock, and a RETHINK Retail Top Retail Expert from 2023 to 2025, and Retail Cloud Alliance advisory council member. I've dedicated my career to moving fashion brands forward from in-store to e-commerce and beyond. I've had nearly every job in a fashion house until I saw the writing on the wall and moved to the tech side of the business. I am obsessed with the relationship between a brand and consumer and determined to slay retail franken-stacks!

Together, we're your guides on this retail commerce journey. From online ecommerce to mobile, to brick & mortar stores, we'll help you cut through the clutter! 

Retail credibility? Yeah, we’ve got that!

We’re consistently in the Top 3 Indie Management Podcasts on Goodpods and regularly reach the Top 5 Indie Marketing Podcasts. We’ve ranked #2 on the Top 40 B2B Podcasts to Listen to in 2024 by Channel V Media and named one of The 20 best E-commerce Podcasts for 2023 by Shopworn. Thinkers 360 named us one of the Top 125 Podcasts You Should Listen to in 2025.

If you like our show, please give us a 5-star review in Apple Podcasts, Goodpods, or Spotify. With your help, we’ll stay on top of the charts!

Listening to podcasts on Goodpods? Join our amazing audience and see why we top the charts in business, marketing, and management!

You can also watch our podcast episodes on our YouTube channel:

And you can also find us on Spotify with both audio and video!


To find out more about the company that provides the tech for this newsletter, visit Substack.com.

User's avatar

Subscribe to Retail Razor

Cutting through the clutter in retail strategy, retail tech, & retail leadership!

People

I am a RETHINK Retail Top Retail Expert, a Top Retail Voices by NRF for 2025, and a Thinkers360 Top 10 Retail Thought Leader. I host the Retail Razor podcasts focusing on the intersection of retail media, AI, and the human connection in commerce.